Sugar Design Studio

In 2004 the OTC Tobacco-Free Advisory Committee, comprised of leaders from health care, education, civic, and the business community recommended, and OTC President Norman Myers approved, establishment of a Center of Excellence for Tobacco-Free Campus Policy to help those interested in making their campuses tobacco-free. In December 2010, the Center of Excellence for Tobacco-Free Campus Policy was transformed into the National Center for Tobacco Policy a not for profit ortganization supported by OTC and Drury University. The NCTP continues the work of the center but with a commitment to helping busiesses and other organizations in addition to colleges and universities.

The Hilton Garden Inn Springfield is the first hotel in Missouri to be designed to meet Leadership in Energy & Environmental Design (LEED) Gold standards. (You can read more about those standards here.) Some of the sustainability features include a geothermal HVAC system in the pavilion and meeting areas, a salt water swimming pool, solar electrical system, full recycling and waste food composting system, and a public “green” building education program, just to name a few. Hilton Garden Inn wanted a system of signs throughout the hotel featuring information about each LEED-certified element. With some help from copy-writing genius Joe Donahue, Sugar created a total of 13 signs describing the goals and achievements of each LEED spot, and 1 brochure featuring a map of how to get to every one.

Did you know that America’s premier outdoor retailer, Bass Pro Shops, has restaurants? Full service dining is available right inside the majority of Bass Pro Shops retail stores, and Sugar designed a series of websites for all nine restaurant brands. Check them out here.

Downtown Springfield’s new addition, Mother’s Brewing Company, has been receiving quite the buzz in anticipation for its big opening festivities May 14th. Sugar created identity and packaging for Mother’s three year-round beers, TowHead, Lil Helper, and Three Blind Mice. Now that the packaging is complete and the labels are printing, Mother’s fine brews will be on shelves (and in your thirsty hands) soon!

Doubletree Hotel has been supporting local jazz musicians with their new Friday Night Jazz events, every Friday night in the Atrium. They wanted to package and brand these nights, and Sugar stepped up to the plate.