PC Net/85Under
The client's perceptive and entrepreneurial spirit is what brought him to our door. Having grown a small family business into a major player in IT and data storage, the company had launched a number of seemingly disparate businesses that actually had synergies as well as unique and ownable business propositions. Once our assessment was complete, we developed the positioning and identity for each business unit that ultimately became a family of brands. Once branding and positioning was solved, we developed creative solutions for all collateral, tech apparel and vehicles, interactive and sales material.